Federation of Kenya Football President, Nick Mwendwa announced the new partnership entered into, with the Chinese based Pay TV (StarTimes) to broadcast all Kenya Premier League games, 30 National Super league games (second tier league) and National team games for men and women for the next seven (years), and deal worth $7.7 millions for that period.
“Startimes….FKFPL back on TV !!! 7 year deal, 1.1M dollars a year including National teams men and women, NSL 30 matches. What a day?” . Mwendwa tweeted.
He added “Get your startimes Decoder and enjoy watching the new FKFPL this season”
“oooh and one match per weekend will be on a free to air channel of their choice!”
StarTimes will inject in $1.1 millions (ksh 110m) per season and each club is set to pocket at least ksh 4million.
For starters, Kenya Premier League (KPL) company which has been running the league on behalf of the Federation since 2003, when their contract ended on 24th September 2020, FKF decided not to extend it and taking back the mandate of running of the league starting with 2020/21 season.
A five member committee has already been instituted to draft how the league shouldd be run.
FKF has already acquired the Title sponsor of the league and that is, Betking, a gaming firm based from Nigeria that will see the new league called Betking premier league for the next five years.
Reports coming indicates FKF had another offer from Canal+ Sport, based in France but decided to zero with the Chinese pay TV.
Before, Super Sports TV was the one beaming the Kenya Premier League games since 2009 and due to wrangles between the league organizers (KPL) and the Federation (FKF), the South African based Pay TV decided to walk away and terminated the contract they had in April 2017.
StarTimes secures the Broadcasting rights of the third African league, after Ghana Premier League and Uganda Premier League with whom they signed five (5), ten(10) years contract.
Ndibba.com will keep you updated on all details of the deal.